Global Digital Media Xchange Increases Blu-ray Disc Production Capacity with Sonic
Sonic Scenarist Authoring and CineVision Encoding Systems Power Output Growth
NOVATO, California (March
5, 2008) -
Sonic Solutions® (NASDAQ: SNIC),
the leader in digital media software, today announced that Global
Digital Media Xchange (GDMX), a key Hollywood authoring facility,
has selected Sonic’s Scenarist® HDMV and BD-J authoring
and CineVision™ AVC video encoding systems to increase its Blu-ray
Disc (BD) production capabilities. The expansion makes GDMX one
of the largest high-definition production facilities in the world
and enables the company to address the increase in BD title releases
from its major motion picture clients.
Sonic’s
world-renowned Scenarist authoring systems offers a unique workflow
that combines automated tasks and precision manual controls. This
workflow approach enables professional content creators to automate
standard authoring tasks, such as graphics output for menus, buttons,
and navigation, which provides more time for implementing advanced-interactivity
components in BD-Java. Sonic’s CineVision AVC encoding system has
built a reputation for cinematic image quality and reliability. With
detailed encoding parameters controllable on a segment level, CineVision
produces a precise, high-quality AVC stream that will satisfy even
the most discriminating encoding professionals in Hollywood.
“We are delighted that another
world-class authoring facility has selected Scenarist and CineVision
to increase its BD title output capabilities,” said Rolf Hartley,
senior vice president and general manager of Sonic’s professional
products group. “Many more movies will be released on Blu-ray Disc
over the coming year and, as we have been through previous packaged
media adoption cycles, Sonic will be at the forefront delivering
the most advanced authoring and encoding technology available.”
For more information on Sonic’s
Scenarist and CineVision systems, please visit Sonic online at www.sonic.com.
About Sonic Solutions
Sonic Solutions (NASDAQ: SNIC; http://www.sonic.com)
enables the creation, management, and enjoyment of digital media
content through its Hollywood to Home™ products,
services, and technologies. Sonic's products range from the advanced
authoring systems used to produce Hollywood DVD and Blu-ray Disc
titles to the award-winning Roxio®-branded photo, video, music, and
digital-media management applications. Sonic's patented technologies
and AuthorScript® media engine are relied upon by leading technology
firms to define rich media experiences on a wide array of consumer
electronics, mobile devices, set-top players, retail kiosks, and
PCs. Always an innovator, Sonic has taken a leading role in helping
professional and consumer markets make the successful transition
to the new high-definition media formats and, through the Sonic DVD
On Demand™ and Qflix™ platforms,
Sonic is defining new models for the digital distribution of premium
Hollywood entertainment. Sonic Solutions is headquartered in Marin
County, California.
Forward Looking Statements
This press release may contain forward-looking statements
that are based upon current expectations, including the launch,
distribution, and market acceptance of BackOnTrack Online. Actual
results could differ materially from those projected in the forward
looking statements as a result of various risks and uncertainties,
including those discussed in the Company's annual and quarterly
reports on file with the Securities and Exchange Commission. This
press release should be read in conjunction with the Company's
most recent annual report on Form 10-K, Form 10-Q and other reports
on file with the Securities and Exchange Commission, which contain
a more detailed discussion of the Company's business including
risks and uncertainties that may affect future results. The Company
does not undertake to update any forward-looking statements.
Sonic, the Sonic logo, Sonic Solutions, Roxio, Roxio Easy Media Creator,
Roxio MyMoments, Roxio BackOnTrack Online, Hollywood to Home, and AuthorScript
are trademarks or registered trademarks of Sonic Solutions or its subsidiaries
in the United States and/or other countries. All other company or product
names are trademarks of their respective owners and, in some cases,
are used by Sonic Solutions under license. Specifications, pricing
and delivery schedules are subject to change without notice.
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